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Thought Leadership
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The Drum: The way fans engage with soccer is changing
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The Drum: Retail media’s next leap: solving the data, creative and measurement gaps
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Mind the (Experience) Gap
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UK
Little Black Book: The Art of Asking: How the Right Data Questions Lead to Creative Breakthroughs
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The Drum: What Are Marketers Most Looking Forward To At Cannes Lions?
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Little Black Book: One and Done: When the Perfect Channel Was All You Needed
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How The Miami Grand Prix Proves Motorsports Fandom Is A Huge Opportunity For Brands
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UK
Little Black Book: AA/WARC Report Forecasts UK Ad Growth, but Leaders Question If Creativity Is at Risk
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ANA: How Savvy Brands Are Driving Deeper Fan Engagement
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The Drum: GLP-1 Drugs Are Proving Immune To Prescription Skepticism
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UK
Little Black Book: From Usability to Inclusivity: Why UX Needs a Bigger Mission
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Adweek: Momentum Worldwide's Jason Snyder Named Chief AI Officer, Shaping Brand IP
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