Specialty Stack
Within our core disciplines live highly focused areas of knowledge that few others offer.


Integrating brands into the culture of Music, Gaming & Entertainment
Our talent experts help brands with Music And Entertainment Strategy, Live Streamed Events, Private Concerts, Talent Procurement, Festival Integration/Sponsorship, Money Can’t Buy Experiences, Tour Sponsorships, Social Media, Ticketing Partnerships & Presales, Digital Property Integration, Digital Content, Esports Integration & Sponsorships, Music Licensing, Social Influencer Integrations and more.

Applying Cultural Intelligence to fuel business
Nuance Matters is a cultural-intelligence offering that enables brands to better understand and connect with today’s audiences who want to be seen as more than their traditional identity markers. We are built to uplevel the industry’s culture-centric marketing, creating “best in respect” solutions that positively imprints your brand on the cultural consciousness.

Our global thought leadership series providing unique research from our Worldwide agencies
Momentum’s WE KNOW global thought leadership series provides brands with unique research from our Worldwide network of agencies. Across North America, Europe, South America and Asia, we lift the lid on consumer and category insights and behaviors in areas like Gaming, Sports, B2B, Shopper, Music and more.

Beyond ROI: Measuring what truly matters — Experience
We have built the world’s most comprehensive suite of tools to measure the effectiveness of our experiences. Technology like FORSTA, Place AI, Bransscopic, MESHH, mPulse, and Infegy combine to measure dwell time, impressions, engagement, samples distributed, and pre and post reaction, allowing us to calculate core metrics like purchase intent, brand perception, brand sentiment, NPS scores, social lift and more — ensuring that our clients get the most out of every experience.