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Press Coverage
The Drum: B2B buyers might be hard to find, but they are out there
November 27, 2025
B2B buyers are getting harder to reach and the buying group is now dominated by Millennials and Gen Z. So…
The Drum: Experience matters more than message at events
November 26, 2025
“Why B2B events fail: 80% of what we experience sticks, yet we obsess over the 20% that doesn’t.” Matt Lewis,…
Little Black Book: Interpublic and Momentum Worldwide Research Reveals In-Store Media’s Untapped Potential
November 25, 2025
Is in-store media truly experiencing a 'resurgence,' or have we been missing its consistent power all along? Momentum Worldwide's recent…
Little Black Book: Where Should Christmas Advertisers Invest Their Media Spend?
November 24, 2025
Laura Bianchi, VP, Director of Strategy, Experiential Commerce at Momentum Worldwide explores how brands can spend smartly this season, explaining…
Little Black Book: Momentum Worldwide Announces Global ‘Make it Matter Day’
November 13, 2025
At Momentum Worldwide, we are holding our third annual ‘Make it Matter Day’, bringing together Momentum employees across our global…
Ad Age: The top experiential marketing campaigns of 2025
October 29, 2025
The Super Bowl FanFest experience created by our US team in collaboration with Verizon has been recognized in Ad Age…
Event Marketer: Hendrick’s uses its peculiar personality to fuel an experiential ‘Giniverse’
September 30, 2025
The Momentum Worldwide US team recently partnered with one of the world's biggest brands and created the Hendrick’s Time Traveler’s…
Tom Boccuzzi rejoins Momentum as SVP, Group Director of field marketing specialty
September 26, 2025
Momentum Worldwide recently welcomed back Tom Boccuzzi as SVP, Group Director of our next-gen Field Marketing specialty. Tom brings a…
Little Black Book: Is the Production Process Getting More Sustainable?
September 10, 2025
David Chamberlain, our Global Sustainability Lead & Chief Experience Design Officer, NA at Momentum Worldwide, explains how “sustainability isn’t a…
Little Black Book: Suits Are the Champions Giving Great Creative a Fair Chance
September 9, 2025
💬 “Creative ambition is business realism in 2025.” Caitlin O'Connell, EVP, Group Director of Business Leadership, discusses how clients, creatives…
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