August 6, 2026Carly Johnson explains why consumers don’t experience brands as separate touchpoints. After recently being invited to join the Media jury…- July 30, 2026Written by Jennifer Olliges, EVP, Global Commerce Lead 10 Ways CPG Brands Are Turning Shopping Into Entertainment For decades, CPG brands fought…
- July 1, 2026What makes a truly great marketing mascot? Whether they bring a brand's personality to life or simply make us smile,…
- June 18, 2026Our US team at Momentum have partnered with Kellanova to create the “"It Takes A Pack" omnichannel campaign with the U.S.…
- June 17, 2026Written by Ian Rubini, Senior Strategist, NA Lessons from World Cup '26 This might be a hot take as a…
- June 9, 2026Congratulations to Elena Klau, Global Chief Strategy & Product Officer, for being named a 2026 ADWEEK Commerce All-Star! The inaugural award honors the…
- May 7, 2026Written by Laura Bianchi, VP, Director of Strategy, Experiential Commerce, NA Why her? Why not them? We’ve all been there.…
- April 30, 2026The metaverse may be losing momentum, but the phygital opportunity is just getting started. Elena Klau, Global Chief Strategy &…
April 7, 2026The UK team at Momentum recently partnered with Primark to put perceptions to the test with the “Kim Parr” immersive social…- March 5, 2026The BrewDog Lesson: How to Build Brand Equity That Survives the Shelf Alessandro Camaioni and James Cahill weigh in on…
