EventMarketer speaks to Coachella Valley Music and Arts Festival, the trendsetting, celebrity hotspot that boasts some pretty epic experiential marketing programs on top of epic performances. Check out their roundup of the brands that came out to play in the desert including the American Express Lounge and Platinum House.
Momentum Worldwide pays homage to the life of Mike Wilhelm, and sends our prayers and thoughts to his family and friends.
London-based experiential advertising agency Momentum Worldwide has announced a new UK board structure, with the inclusion of three of its leading managers.
Joe Lampertius, EVP, Practice Lead NA, Shopper Marketing at Momentum Worldwide, speaks to TotalRetail about The Amazon Effect and how it’s impacted traditional retailers.
Momentum SVP, Head of Music, Entertainment & Esports Glenn Minerley tells Adweek how it’s time for brands to forge long-term working relationships with creative partners.
Tatiana Tacca, Director of Esports NA, at Momentum Worldwide, shares with AW360 some tips on how new, non-endemic brands can succeed within the esports ecosystem…
Glenn Minerley, SVP: Head of Music, Entertainment & Esports, US, shares his thoughts on why brands should take note of Marshmello & Fortnite integration…
Forget the year-end wrap of what was hot and what was not—instead, we’re serving you tomorrow’s trends today. Download Momentum’s Little Book of Trends here…
Chris Weil, Chairman & CEO Momentum Worldwide, joins Brian Sullivan at CNBC, to talk the good, the bad, and the ugly from this year’s Super Bowl ads!
In the latest edition of Trends Across the Planet, we take a look at a fitting room that allows you to pay via its mirror, a UnicornBot, the world’s most dangerous ice cream—and much more.