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Tag:
Metaverse
WE KNOW Metaverse Music Fans
April 12, 2023
In the lead up to Coachella, Momentum Worldwide have released their latest WE KNOW Metaverse research, that takes a deep…
THE DRUM: Now That Marketers Are Finally Sold On AI, Can IBM Watson Reclaim Its Crown?
March 29, 2023
Did you know? One of the earliest pioneers in the AI space was IBM, whose Watson tool was (and is…
THE DRUM: Extended Reality Brings Brands Into Multiple Worlds – Are They Ready?
March 29, 2023
“Brands must grapple with the ‘intersubjectivity’ brought by a new kaleidoscope of digital worlds and identities.” Jason Alan Snyder, Global…
DIGIDAY: Inside The Cost Of Social Fragmentation
March 13, 2023
Jason Alan Snyder, Global CTO, discusses his insights on the cost of social fragmentation, sharing that it’s about “connecting with…
LITTLE BOOK OF TRENDS 2023
January 13, 2023
Last year we published our 2022 trends after taking a pause in 2021 to gather ourselves, along with the rest…
THE DRUM: Digital Transformation Festival 2022
April 6, 2022
Global Chief Technology Officer, Jason Alan Snyder joined The Drum's Digital Transformation Festival 2022 to discuss the practicalities and implications…
STRATEGY: A Reality Check On The Metaverse
April 6, 2022
Are we on the brink of a social media-level paradigm shift, or do expectations need to be brought back into…
THE MOMENT: Are You Metaverse Ready?
April 6, 2022
In The Moment 'Are You Metaverse Ready?' sessions we looked at what the future of the metaverse means for the sponsorship…
MARTECH OULOOK: Is The Metaverse The Next Wave Of The Experience Economy?
March 16, 2022
Linda Xiao, Strategy Director NY at Momentum Worldwide talks to MarTech Outlook about the next wave of the experience economy,…
THE MOMENT: Are You Metaverse Ready?
February 28, 2022
Everyone is talking about the metaverse, but what does it actually mean? Sampson Yimer, SVP Sponsorship Consulting NA and Jason…
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