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Event Marketer: Betty Crocker’s AI-driven Dream Bake Studio Helps Consumers Fight ‘Bakers Block’
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MARKETING DIVE: Walmart Taps Into Childhood Desires With Y2K-Themed Summer Experience
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EVENT MARKETER: How Coca-Cola Brought 'Real Magic' To Fans Along The FIFA World Cup Trophy Tour
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CAMPAIGN: American Express Partners Covent Garden For Winter Celebration
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BILLBOARD: Lizzo To Perform Live In Miami For Final American Express UNSTAGED Concert Of 2021
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CAMPAIGN: Momentum Worldwide Launches Hybrid Experience Platform
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THE DRUM: Summer Of Pop-Ups Points To A Promising Future For Marketers’ Favorite Medium
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LITTLE BLACK BOOK: Groundbreaking Immersive Experience From Samsung And Michael Murphy Reveals New Perspective For Visual Entertainment
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EVENT MARKETER: How Six Sponsors Are Serving Up Fan Experiences At The 2021 US Open
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CAMPAIGN: The Invisible Force Powering The Sports Landscape
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THE DRUM: Using The Five Senses To Fulfil All Dimensions Of Happiness
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ADVERTISING WEEK: Experiences Are Moving From Social To Emotional Currency
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