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We Help Godzilla Destroy Tokyo.

WE HELP GODZILLA DESTROY TOKYO.

Watch Case Study

Microsoft wanted to launch their Azure platform in a giant way.

So we partnered with Tokyo’s legendary Toho Studios.

We brought them Microsoft’s Azure AI and Hololens technologies.

And we used them to create a “life sized” Godzilla in AR.

Then we turned him loose on Tokyo.

And we let fans use the same tech, via gestures, voice, and text, to launch (virtual) missiles to fight him.

Results

39 Million

Media Impressions

$2.3 Million

Value

$0

In Media Spend

“You feel like you have just stepped into a scene from a movie.”

–Yahoo Japan