Momentum North America's head of experiential marketing Matthew Gidley shares in Chief Marketer his five golden rules of experience creation.
In their weekly viral video rankings, Ad Age points to Budweiser's #FriendsAreWaiting as the top one for the past week.
Adweek readers selected the #FriendsAreWaiting spot for Budweiser as their favorite ad of the week.
Fast Company decides its top 5 ads of the week, and Budweiser's "Friends Are Waiting" spot is selected for one of the honors.
Business Insider is glad Budweiser has brought back a yellow lab for its latest hit ad, a PSA against drunk driving in a "feel-good" video spot.
Mike Mikho, VP of growth and development, spoke with Ad Age about the rise of Vine and how people and brands can take advantage of the platform.