Momentum UK director of experiential and events Fran Elliott writes in Event Magazine that "VR is brilliant, it is taking the experience landscape to a new level, allowing marketers to tap into places both physical and emotional that were previously unreachable. But to make this work, you must ask yourself, is VR appropriate and relevant for my event, because if it’s not, you’ve just spent a nice chunk of your budget on a very expensive gimmick."
Jason Alan Snyder, besides being our head of Creative Technology is also a talented inventor. His lantern invention, Luci, is helping bring light to impoverished areas. Snyder is a strong believer that technology can help people move away from poverty and is doing something about it.