Last summer, Heather Salkin, svp of innovation for North America at experiential agency Momentum Worldwide, had to be in two places at once: American Express’ virtual reality demo at the U.S. Open in New York and with her family at a New Jersey beach. Normally, Salkin would have had to forgo her vacation to attend the tennis tournament. Instead, she used one of Momentum’s traveling robots to appear at her client’s event while she relaxed 160 miles away.
Each summer President and Chief Marketing Officer Kevin McNulty has a special tradition where he takes the interns to John’s Pizza in Soho—widely considered the best pizza in New York. Kevin believes it’s important to create personal relationships with the interns and that every non-New Yorker could use a slice—fine, a few slices—of authentic NY pizza. And for us college students still in school and not yet in the advertising industry, we relished casually sitting around a table with Kevin and Momentum’s Chief Talent Officer, Jen Frieman, talking about the industry and a whole slew of other topics.
Chief Talent Officer Jennifer Frieman sat down with Beet.TV to discuss the best ways to attract top talent to our industry.
After talking to them about what they do, MediaPost cartoonist Stan Mack turned three of Momentum's leaders into superheroes.