Total brand experience agency, Momentum Worldwide (UK), has appointed Matthew Mayes, formerly Head of Digital at GMR Marketing, to Chief Technologist in the UK.
IPG brand experience agency Momentum Worldwide announced new leadership of its strategy and tech teams with the promotions of Jason Alan Snyder to the role of global chief technology officer and Elena Klau to the newly-created position of chief strategy and analytics officer. Snyder and Klau will both continue to operate out of the agency’s New York headquarters.
MediaPost covers our appointment of Abbie Baehr as our new senior vice president, director of strategy, North America.
Adweek covers the announcement that Abbie Baehr is rejoining Momentum as our new director of strategy for North America
After spending more than two years as Jack Morton’s head of strategy, Abbie Baehr is returning to Momentum to serve in the newly created role of senior vice president North American director of strategy.
NEW YORK CITY – January 9, 2017 – Effective immediately, brand experience agency Momentum Worldwide announces the appointment of Abbie Baehr as SVP, Director of Strategy, North America. In this role, Baehr returns to the agency as part of its overall strategy and insights collective to lead the North America strategy team, and drive insights that inform Momentum’s strategic planning approach around the impact of brand experience.
Total brand experience agency Momentum Worldwide has appointed Dean Taylor, formerly Head of Retention and Customer Insight at Virgin Active, to the newly created role of Director of Creative Strategy.
IPG’s Momentum Worldwide has created a new role, SVP, executive experience director, and appointed David Chamberlain with immediate effect. Chamberlain, previously Momentum executive creative director, will report directly to Momentum North America president Donnalyn Smith and will work across all of the agency’s North American offices with clients including American Express, Verizon, the US Army, Coca-Cola and United Airlines. He will be based in Momentum’s New York office.
TORONTO, CANADA (February 17, 2016) MacLaren McCann Canada announced today that it is adding impressive industry talent to its growing Toronto office. Seven new faces have joined the integrated agency across creative, account services and within Momentum – the brand experience division of MacLaren McCann.
LONDON – FEBRUARY 15, 2016 – Brand experience agency Momentum Worldwide, part of McCann Worldgroup, has appointed Mike Kettles as Executive Creative Director for its UK offices. Kettles, formerly of KLP Euro RSCG, Greenspace and RPM, joins the Momentum Worldwide team to lead the creative offering in a newly established role within the agency.