These Are the Bright Young Minds Who Are Reinventing and Reshaping Marketing's Future
Omid Farhang
Chief creative officer, North America,
Momentum
Since joining Momentum in November 2014, Omid Farhang has helped the shop win numerous big-name accounts, such as Facebook, Microsoft, Chobani and Papa John's, and sponsorship and experiential work for Verizon. Last summer, Mr. Farhang created for American Express an active virtual reality experience at the U.S. Open where people were able to go head-to-head with a professional athlete. He also developed for Verizon the world's largest text messages, with skywriting planes writing out subscribers' texts above the Indianapolis 500. For the rest of this year, Mr. Farhang said his goal is "to create experiences that drive intimacy at scale."