In our Manchester office, Laura Bruce, Graphic Designer (for now), reflects on the first of a week of a two week work experience with Momentum UK.
Lynsey Holbrook, Partnerships Director, Momentum Worldwide & PMK•BNC, reports back from the IEG conference 2015.
The recent IEG conference brought the great, the good and the inquisitive to Chicago for the 32nd annual all-you-can-eat-sponsorship-buffet. The content is so broad and pitched to so many diverse audiences (brand, agencies, non-profits, properties) it’s actually quite difficult to distill it down into distinct themes (and in all honesty, navigate when you’re there), but the one that stuck with me at the end of three days is how far the role of talent has come in the partnership space (note “partnership”. Not sponsorship).
Simon Bell, Senior Account Director, Momentum Worldwide, gives us the low down on the 27th annual International Music Conference and why festivals may be in danger of becoming homogenized.
Momentum Worldwide Group Creative Director UK, Paul Gascoigne, writes for Mobile Marketing Magazine about the rise of the 'Screenager' and trends from the 'The Future of Entertainment is Mobile' panel at The MMIX (Mobile. Music. Innovation. eXperience) during this years Mobile World Congress Barcelona.