As President of Momentum Europe, Matt leads the agency’s award-winning efforts and growth across the region, helping brands create meaningful connections from stadium to shelf. Guided by a belief that experiences drive lasting impact, he brings together world-class talent, tools and capabilities across Experiential, Commerce and Sponsorship.

Our CCO, James leads the creative vision, brand expression and content creation for Momentum. His passion for solving business challenges through breakthrough creativity spans every discipline and channel. Under his creative leadership, the agency has earned multiple Agency of the Year honors, including recognition on the prestigious Ad Age A-List, reflecting his commitment to delivering work that drives both cultural relevance and business impact.

With 15+ years of leading brand experiences in the US, her native country (Canada) and now in the UK, Chelsea heads up teams of client service experts, creating experiences to make brands matter for some of the world’s most recognisable brands in the FMCG, spirits and lifestyle categories. Chelsea’s mission is to help brands engage better with audiences through effective and connected brand experiences and customer engagement strategies that create emotional value and cultural impact.

Grace drives Momentum's new business strategy and growth initiatives across Europe. She brings strategic rigour and relationship-building expertise, further growing Momentum to be the top experiential marketing agency. With two decades of growth and new business experience spanning luxury, retail, automotive and technology, Grace champions human connection as the most powerful commercial tool for agency growth and client success.

Tim leads the Strategy team across Experiential, Brand, Sponsorship and B2B strategies for major clients, including American Express, Microsoft and Verizon. He is responsible for helping drive growth for American Express' global entertainment partners, such as Wimbledon, and assisting Microsoft navigate a new virtual event landscape. Tim built a new experience measurement benchmark and framework, replacing fragmented reporting with a living index that strengthens with every activation. He also leads B2B marketing transformation workshops, helping brands implement customer engagement strategies with a Business2Human (B2H) mindset.

Ranked among the top 10 UK event professionals, Francesca is a production specialist with deep expertise in experiential marketing, live events and brand activation strategy. She has led breakthrough brand experience work and event marketing initiatives for clients such as BBC, Coca-Cola and Microsoft. Working alongside the UK Leadership team, Francesca drives Momentum’s creative vision for brand experiences and event strategy, diversifying Momentum's experiential marketing output to maintain its position as the top experiential marketing agency and brand experience partner.

With 15+ years of experience in Brand Strategy, Retail Design, Commerce Strategy and Shopper Marketing, Alessandro is an Experiential Commerce expert, specialising in purchase journey optimisation. He helps brands deliver memorable and meaningful experiences, solidifying Momentum as the top brand experience agency. He has worked across numerous sectors and global clients, including American Express, Unilever, P&G, Kimberly Clark, Diageo, Coca-Cola, Dyson, Ferrero, General Mills, Sennheiser, Sony and Nikon.

Amy leads the complete employee experience and people strategy across Momentum Europe, from diversity, equity and inclusion (DE&I), talent attraction and employee development, right through to exit. Partnering with the global people team, Amy focuses on employee experience strategy, with a real passion for human behaviour, culture, learning and change to ensure Momentum attracts the best talent and remains the top experiential marketing agency.