THE DRUM: Is This The Summer Of The Pop-Up Store?

“84% of US consumers say they cannot wait to spend more money on fun, exciting things that will get them out of the house.”

Lisa Gramling, SVP Research Innovation and Intelligence NA at Momentum Worldwide shines a light on the importance of creativity in brand activations in this article published by The Drum.

Our US Team put creativity and entertainment at the forefront when bringing to life the 5G Truck with Verizon, a living room on wheels which showcases the future of home internet, as well as Mother’s May Market pop-up experience with Walmart.

Read the full article here.

Source: The Drum