Jennifer Frieman, Global Talent Officer at Momentum Worldwide, shares her thoughts with Advertising Week on how businesses need to step up in 2021 with positive actions, not short-term initiatives, to help women get back on track post-pandemic. Read on to find out which brands Jennifer believes stood out on International Women’s Day, and what Momentum are doing to support women re-entering the industry after taking an extended time out to raise families or care for others. Find out more here.