LEADING SPORTS MARKETING AGENCY SCORES AT SBJ FOLLOWING RECENT NEW CLIENT WINS OF VERIZON AND SAP
NEW YORK – Thursday, May 25 – SportsBusiness Journal (SBJ) named leading sports marketing and brand experience agency Momentum Worldwide “Best in Corporate Consulting, Sports Marketing and Client Services” at the annual SportsBusiness Journal Awards ceremony last night in New York City. Previously, Momentum was named by SBJ as the “Best in Sports Event and Experiential Marketing” in both 2013 and 2015.
The award follows recent dynamic new business growth for Momentum in the sponsorship world, including being named Global Sponsorship Agency of Record for SAP in 2016.
Momentum manages more than $3 billion in sponsorship assets and activations for brands like American Express, Verizon, United Airlines, Buffalo Wild Wings and more, creating brand experiences across the world utilizing the borrowed equity of properties like the Super Bowl, Stanley Cup Playoffs, the World Cup and beyond.
When choosing Momentum, those brands cited the agency’s commitment to breakthrough creative executions and its dedication to analytics and technology to help partners identify opportunities and better achieve their brand and business objectives.
“There’s never been a better time to be doing what Momentum does than right now,” said Momentum Chairman/CEO Chris Weil. “We’ve built a consulting business that is second to none on the back of a very simple, but integral idea—that it’s not what a brand says, but what it does that matters. That’s what guides everything we create at Momentum. We’re an agency focused on experiences, many of which are in and around the sports arena, because the best experiences are born out of understanding what people love and connecting them with brands that are just as passionate about the same things.”
# # #
ABOUT MOMENTUM WORLDWIDE
Momentum Worldwide is built on the simple truth that it's not what brands say, it's what they do that matters. That’s why Momentum delivers total brand experiences for our clients, guided by the belief that today the most important product a brand makes—other than the product itself—is an experience. The experiences we build live seamlessly in the physical and the digital worlds—what we call integrated phygital experiences. Our work spans all mediums—from events and sponsorships, to advertising, shopper and promotions, to music, entertainment, social and beyond. In 2017, Momentum was the first-ever brand experience agency ever named to the AdAge Standout Agencies list. Part of the Interpublic Group of Companies (NYSE:IPG), we operate in over 40 countries for partners including American Express, Coca-Cola, Procter & Gamble, Samsung, SAP, Verizon, Walmart, William Grant & Sons, and many more.
momentumww.com and @momentumww
President and Chief Marketing Officer